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Economics for Managers
Economics for Managers enables participants to drive critical business decisions. Students will learn how businesses approach pricing strategies, evaluate market demand and differentiate their offerings, and how to apply these learnings to successfully compete in the marketplace.
Benefits
- Explore the world of business through the lens of economics as you prepare for your next opportunity
- Understand how markets work and firms compete in order to develop a successful business strategy
The HBS Online Edge
- World-class faculty
- Edge-of-your-seat online learning
- Global peer collaboration and networking
- Real world, case-based learning
Key Learnings
- Developing effective pricing strategies
- Benchmarking costs compared to competitors through relative cost analysis
- Applying conjoint analysis to understand what features customers value most
- Understanding the power of network effects to drive demand
- Identifying sources of competitive advantage through differentiation
Eligibility
Minimum age of 18, English proficiency